Donna E.Fletcher Consulting, Inc.

Our experience spans a number of important consumer and business-to-business categories.

Many studies are for global brands and multi-national companies, and cover a wide range of marketing disciplines:

Marketing strategy and brand equity
Communications testing: advertising, brochures, logos, packaging, brand equity and image
New products: concepts, placement, usage, tasting

We also have completed a number of qualitative studies in the not-for-profit sector: